Specializing in digital user experiences and applications, Cream designs and develops creative cross-platforms solutions available on large touch screens, desktops, tablets and smartphones. The Cream team is specifically mastering mobile and web applications development, producing things of tomorrow, today. Following its mission to “mobilize brands” through a unique branding experience, Cream builds lasting digital connections between organizations, users and their environment.
Our team is young and passionate about the digital world. We love what we do, always providing as much care to your projects as if we were building them for us. We are small enough to be flexible and quick to react but big enough to handle sizable projects. For this reason and thanks to the quality of our work, our clients have been trusting us since our earliest days.
We design to create engaging, enriching and intuitive User Interfaces (UI) and User Experiences (UX) across multiple platforms for the leading brands and organizations. We deliver the best in responsive and touch-friendly design for devices including mobile, tablet and POS displays.
We develop applications, web applications and websites across all platforms and devices. We build clean and flexible code to deliver efficient solutions with measurable return on investment. All the development that we do is made in house so that you know who is behind what you get.
Working with leading brands showed us that proper consulting and advisory pave the way for successful digital engagement strategies whatever apps or social media campaigns these can encompass. We are willing to put our knowledge and experience to work with you to reach your objectives.
We gain the insights that drive the engagement. We have two areas of focus to explore and resolve – business objectives and user objectives. It’s our inspiration.
From the insights gained in the discovery phase we generate ideas. We then refine them into a winning concept through an iterative process of prototyping and testing with stakeholders and end users.
We specify the details of the winning concept
in design and tech specs. The winning concept becomes reality through an agile process of iterative builds, tests and releases until launch.
Wahl and Case Rebranding & Website
Wahl and Case, a recruitment firm based in Tokyo specialized in tech and startup companies, entrusted Cream to overhaul its existing brand identity and create one that strongly resonates with the firm’s unique vision and culture. After an in-depth investigation of the brand, we crafted an identity that perfectly captures Wahl and Case’s affinity for tech and startups, as well as its professional yet fun and quirky personality. We also equipped the firm with beautifully redesigned collaterals and a conversion- and SEO-oriented website so they can fully represent their new identity with pride.
CHUV Lausanne Navigation App
Lost no more! Now visitors of CHUV Lausanne, a major hospital in Switzerland, can easily find their way through the complex building to their desired destinations, thanks to a navigation app conceptualized, designed and developed by Cream with the help of our partner, Ramon and Pedro. From the touchscreen devices located throughout the hospital, users can search for the service desk of their choice; the path to the desk from their respective location will be displayed for easy navigation.
Bulgari Global After Sales Service App
World-renowned luxury brand Bulgari approached Cream to conceptualize and design an app to quickly and accurately process after sales service requests for watches. After a comprehensive research on Bulgari Japan and China, we came up with an app that is swift, intuitive and easy to use for staff at all experience levels. From processing the request to searching the repair status of a watch, we sped up all steps involved in serving after sales, delivering a simple, yet powerful tool to improve Bulgari’s everyday experience.
Sport-Ups – Activity Booking Platform
Sport-Ups is the Airbnb of sports and outdoor recreation, a platform connecting sport enthusiasts with local activity providers. Cream brought this idea to life by building a sophisticated booking system that features a powerful search function, enabling precise interest-based matchmaking between users and activity providers. With a messaging and payment system also in place to ensure smooth bookings, Sport-Ups is the new medium that bridges people with similar passions.
Mesh & Bone Responsive Website
Mesh & Bone is a global craft spirits company that discovers treasures from around the world and shares them under a united brand and community. For its website, Mesh & Bone was inspired by a white canvas that is there for visitors to express their experiences. Cream helped make this idea a reality by developing a modern website that beautifully displays photos curated from social media via hashtags, bringing the Mesh & Bone experience to life.
Dainese Japan Marketing-Social Media Activation
Dainese Japan, an industry leader in motorcycling and outdoor sportswear and protective gear, asked us to help spread awareness of the brand, stay connected with existing fans and strengthen its O2O efforts via social media. We not only manage Dainese Japan’s Facebook page, but have also localized the social experience to the Japanese market by creating a LINE@ account, further increasing our reach and connecting offline fans, online. We also built a responsive promotional page to showcase Dainese’s recent breakthrough product, Misano 1000. We localized English content on the Misano 1000 into Japanese so the Dainese brand experience stays consistent for fans in Japan.
Intelligence Global Search Social Media Activation
Intelligence Global Search is the international arm of the Intelligence group, one of the biggest recruitment firms in Japan. To stay competitive in this digital age, IGS wanted to revamp the look and feel of its social channels and increase its social presence. We helped design the all-new professional and modern look for IGS’s LinkedIn company page, staff profiles and Facebook page, empowering consultants to leave clients and candidates alike with a lasting impression. We manage, curate and post content on the social channels to further spread the word about IGS and always be top-of-mind.
Maipichi Video-based Recruitment App UI/UX-Identity-Website
A mobile and tablet-friendly application for the video-based recruitment platform, Maipichi. The app enables new graduates and job seekers to upload a 30-second or 3-minute “elevator pitch” video recording to promote themselves. This app empowers job searchers by training them for interviews while also allowing for companies to browse through videos and recruit potential hires directly over the platform. We also designed Maipichi’s identity, fashioned to cater to its core target of young Japanese university graduates, as well as its web and app store marketing content.
Cheerio Academy Training Content Development
The iconic Japanese soft drink maker is using BrandAcademy for strategic alignment and insights into the making of its drinks from the factory to the vending machines. Cream created rich curriculum content with videos and products line up photo shooting to be used within the different modules.
Ducati Gear Tokyo multi-shop Magento e-commerce
On our third collaboration with Ducati's distributor of Japan, we were entrusted to build a responsive e-commerce site for the Ducati Gear Tokyo apparel line. Thanks to Magento's capabilities, our client can manage different sites from a single interface, as part of a broader multi shop e-commerce development project.
Swiss Design Japan: Identity-Print-Mobile-O2O
Total concept, production and marketing for this 360˚ winning project which promotes Swiss Design and Architecture in Japan initiated by the Swiss Government and supported by 20 brands. Different media are used like the swissdesign.jp site that geolocalizes points of interest in Tokyo as well as 50,000 printed maps distributed in museums, shops and galleries along with QR code stickers. Video shootings were also made at brands' locations to be used for the on-going online/social promotion.
VR46 Valentino Rossi e-commerce website
Valentino Rossi needs no introduction. This magento based responsive e-commerce site is for the legend's apparel line called VR46. Cream created an original user experience by incorporating parallax elements into the e-commerce site. We used magento for this project as part of a broader multi-shop e-commerce development for our client to manage different sites from a single interface.
St-Gallen Symposium – Event organization platform
The St. Gallen Symposium is a global gathering of Leaders of Today and Tomorrow that takes place annually in May at the University of St. Gallen, Switzerland. The organizing team is using BrandAcademy on-the-go to train the 400 students who make this major event a reality. As a sponsor of the event, Cream and BrandAcademy proudly plays a supporting role in the smooth organization and roll-out.
Ducati Scrambler e-commerce responsive site
Ducati Japan and its distributor for apparel entrusted Cream to build a modern e-commerce site. Magento was put to good use to enable multi-shop management from a single platform as well as to integrate multiple features. The launch of the site was done in sync with the opening of the Ducati Scrambler store in Harajuku.
canal+ mobile sales training application
Canal+ is using BrandAcademy to train and motivate its sales force and Cream has been re-engineering and re-designing some of Canal+'s training curriculum in order to fit the format. The result is a rich training content that has a direct impact on sales performance.
C.F. Bucherer iPad application for shop in shops
An application that allows C.F. Bucherer's sales representatives to easily change watches models to showcase on the go. It is also used in custom made watch windows during pop up events or in shop in shops.
Background Video & Responsive website
Ramon & Pedro is an award winning video production company based in New York and Switzerland. For the complete refont of their website, Cream radically integrated the latest trends making the most of responsive design and background videos. The result is a striking focus on the video works and a user experience that make you forget that you are in a browser.
Le Capuchon Website & Concept
Le Capuchon is an innovative ornament for Champagne Bottles. We built a one-page responsive website with parallax animation that showcases both prototypes and already developed products in a modern and luxurious environment.
Responsive Website Caran d’Ache Japan
We created the new website for Caran d'Ache Japan. The responsive design makes it equally beautiful on computers, tablets or smart phones. Powered by wordpress, this website comes with a user-friendly CMS that is managed directly by the client for easy and quick updates.
EU in Japan Application
We created an educational application for a roadshow promoting the European Union and the Euro in Japan. Now available on iPads but also iPhone and Android, the application was initially displayed on iPads mounted on stands a each of the roadshow's stops to attract people and engage conversations. The extensive app's content spreads from countries specific information to basic vocabulary, the whole thing completed by interactive quizzes.
TAG Heuer Academy Training Program
We created a branded learning environment available across multiple platforms to increase the levels of knowledge and engagement of TAG Heuer's representatives and retail partners. Interactive courses were combined with a game logic to reward excellence through online and offline events participation. This solution comprises a curriculum management dashboard and is powered by a back-end CMS to enable real-time updates of the learning material following the release of new product lines. Find out more about our Brand Academy Training Platform and see the full case study.
Co-founder and director
Cream is hiring a brilliant and visionary web designer for our Tokyo Office. If you have a passion for engaging, digital, responsive, mobile-first design, this is it. We are welcoming both Japanese and foreigners to apply, preference will be given though to candidates with both JP and EN language skills. No particular degree is required, young and dynamic people are very welcome! This position can be either full-time or part-time depending on the fit.
Think up and execute groundbreaking UI/UX for an incredible lineup of global brands. Your output will be a rich blend of web apps, websites, landing pages, social media campaigns, apps and anything else you can dream up. You’ll need to bring a passionate knowledge of interactive design, as well as a love for slick and beautiful work. Your goal is to create simple, powerful and intuitive cross-platform environments.
Cream is hiring a top-notch developer for our Tokyo Office. If you have a passion for slick mobile web applications dev and server-side API dev, this is it. We are welcoming both Japanese and foreigners to apply, preference will be given though to candidates with both JP and EN language skills. No particular degree is required, young and dynamic people are very welcome! This position can be either full-time or part-time depending on the fit.
The Developer’s role is to conceive and code groundbreaking web applications. You’ll work in a mobile-first and fast-paced environment. Your output will be pivotal in projects involving both front-end and back-end work. You’ll need to bring a passionate knowledge of coding, as well as a love for agile development. Your goal is to create stable, scalable and evolutive applications for a large range of companies and users.
The Intern is responsible for assisting with implementing and monitoring projects under the direction of the supervisor. S/he works closely with and supports the needs of the team. We are currently looking for interns in the field of marketing, web design or web development. Academic and/or concrete experience in any of these fields is not a must but a great plus, it’s your personality that will make the difference!
+81 (0)3 6303 2553
Japan: 1-3-9 Kamimeguro, Meguro-ku, Tokyo
Switzerland: Galerie St-François A, 1003 Lausanne, Vaud
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